A consulting firm is locating 30 consultants at a client site for a nine-month project. What need does the firm have that can be met by a wireless solution? （）A、Ensuring secure presentationsB、Augmenting an existing networkC、Providing a temporary network n

题目

A consulting firm is locating 30 consultants at a client site for a nine-month project. What need does the firm have that can be met by a wireless solution? （）

A、Ensuring secure presentations
B、Augmenting an existing network
C、Providing a temporary network need
D、Having freedom of movement within a network range

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第1题：

2 The Information Technology division (IT) of the RJ Business Consulting Group provides consulting services to its

clients as well as to other divisions within the group. Consultants always work in teams of two on every consulting

day. Each consulting day is charged to external clients at ￡750 which represents cost plus 150% profit mark up. The

total cost per consulting day has been estimated as being 80% variable and 20% fixed.

The director of the Human Resources (HR) division of RJ Business Consulting Group has requested the services of

two teams of consultants from the IT division on five days per week for a period of 48 weeks, and has suggested that

she meets with the director of the IT division in order to negotiate a transfer price. The director of the IT division has

responded by stating that he is aware of the limitations of using negotiated transfer prices and intends to charge the

HR division ￡750 per consulting day.

The IT division always uses ‘state of the art’ video-conferencing equipment on all internal consultations which would

reduce the variable costs by ￡50 per consulting day. Note: this equipment can only be used when providing internal

consultations.

Required:

(a) Calculate and discuss the transfer prices per consulting day at which the IT division should provide

consulting services to the HR division in order to ensure that the profit of the RJ Business Consulting Group

is maximised in each of the following situations:

(i) Every pair of consultants in the IT division is 100% utilised during the required 48-week period in

providing consulting services to external clients, i.e. there is no spare capacity.

(ii) There is one team of consultants who, being free from other commitments, would be available to

undertake the provision of services to the HR division during the required 48-week period. All other

teams of consultants would be 100% utilised in providing consulting services to external clients.

(iii) A major client has offered to pay the IT division ￡264,000 for the services of two teams of consultants

during the required 48-week period.

(12 marks)

正确答案：
(a) (i) The transfer price of ￡750 proposed by the IT division is based on cost plus 150% from which it can be deduced that
the total cost of a consulting day is (100/250) x ￡750 = ￡300. This comprises ￡240 (80%) variable cost and ￡60
(20%) fixed cost. In this instance the transfer price should be set at marginal costs plus opportunity cost. It is assumed
in this situation that transferring internally would result in the IT division having a lost contribution of ￡750 – ￡240 =
￡510 per consulting day. The marginal cost of the transfer of services to the HR division is ￡190 (￡240 external variable
costs less ￡50 saving due to use of internal video-conferencing equipment). Adding the opportunity cost of ￡510 gives
a transfer price of ￡700 per consulting day. This is equivalent to using market price as a basis for transfer pricing where
the transfer price is set at the external market price (￡750) less any costs avoided (￡50) by transferring internally.
(ii) There is in effect no external market available for one of the required pairs of consultants within the IT division and
therefore opportunity cost will not apply and transfers should be made at the variable cost per consulting day of ￡190.
The other pair of consultants, who would otherwise be 100% utilised in providing consulting services to external clients,
should be charged at a rate of ￡700 per day which represents marginal cost plus opportunity cost.
(iii) The lost contribution from the major client amounts to ￡264,000/(2 x 240) = ￡550 less variable costs of ￡240 =
￡310 per consulting day. Thus, in this instance the transfer price should be the contribution foregone of ￡310 plus
internal variable costs of ￡190 making a total of ￡500 per consulting day.

第2题：

主导厂商（ Dominant firm）

参考答案：

在寡头垄断的行业中，主导厂商是一个制定价格的大型厂商，它允许该行业中的小厂商在此价格下销售它们想出售的全部数量的商品。

第3题：

Which contract type consists of - target costs & profit, ceiling prices and shared ratio of risk?

A Cost Plus Incentive Fee

B Cost Plus Percentage of Costs

C Cost Plus Fixed Fee

D Firm Fixed Price

E Firm Fixed Price Plus Incentive

正确答案：E

第4题：

Discovery, Inc., a cash－basis consulting firm, can deduct a twelve－month insurance premium in the year the premium is paid even though the policy remains in effect into the following year.()

此题为判断题(对，错)。

答案：正确

第5题：

多产品厂商（Multiproduct firm）

参考答案：

多产品厂商是指生产不止一种产品的厂商。例如，杜邦公司生产化工、石油等方面的种类繁多的产品。

第6题：

正确答案：
(c) There are numerous criticisms that have been made regarding the BCG growth share matrix. Two such criticisms are as
follows:
– It is a model and the weakness of any model is inherent in its assumptions. For example many strategists are of the
opinion that the axes of the model are much too simplistic. The model implies that competitive strength is indicated by
relative market share. However other factors such as strength of brands, perceived product/service quality and costs
structures also contribute to competitive strength.
Likewise the model implies that the attractiveness of the marketplace is indicated by the growth rate of the market. This
is not necessarily the case as organisations that lack the necessary capital resources may find low-growth markets an
attractive proposition especially as they tend to have a lower risk profile than high-growth markets.
– There are problems with defining the market. The model requires management to define the marketplace within which
a business is trading in order that its rate of growth and relative market share can be calculated. This can prove
problematic in comparing competitors since if they supply different products and services then the absence of a
consistent basis for comparison impairs the usefulness of the model.
Other valid criticisms include the following:
The application of the BCG matrix may prove costly and time-consuming since it necessitates the collection of a large
amount of data. The use of the model may also lead to unfortunate consequences, such as:
– Moving into areas where there is little experience
– Over-milking of cash cows
– Abandonment of potentially healthy businesses labelled as problem children
– Neglect of interrelationships among businesses, and
– Too many problem children within the business portfolio largely as a consequence of incorrect focus of
management attention.

第7题：

跨国公司（Multinational firm）

参考答案：

跨国公司是指在其他国家投资并且在国外生产和销售产品的厂商。

第8题：

Which type of contract requires that the buyer keep the tightest labor/material cost control?

A Cost Plus Incentive Fee

B Cost Plus Percentage of Costs

C Cost Plus Fixed Fee

D Firm Fixed Price

E Firm Fixed Price Plus Incentive

正确答案：B

第9题：

We offer firm CIF, Lagos shipment()30 days, subject to your reply here ()10 a.m., our time.

A、within,within

B、for,by

C、during,by

D、in,untill

参考答案：B

第10题：

Which of the following is the MOST important step in creating a system classification list?()

A. Verifying the OS manufacturers

B. Locating a hosting facility

C. Consulting with the system manufacturers

D. Interviewing system owners

参考答案：A

A consulting firm is locating 30

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